Advertise with Cabana | Ads Travellers Actually See

Ads that respect the booking

Most advertising works by interrupting. On Cabana it is built the other way round, so the person stays in the mood to travel and your message arrives as part of the experience. These rules are enforced by the platform itself on every page, not left to a brief.

Never on the first screen. A service page opens on the service. Ads begin below what the visitor is already reading.
Spaced out. A limited number of units per page, with real content between any two of them.
Native in results. In-results ads start after whole rows and read like one more listing card.
One overlay at a time. A corner card never competes with a poster or another card, and it waits until the visitor has settled in.
Never near money or identity. No ads on payment, checkout, sign-in, account or listing forms.
Always skippable. Full-screen posters can be closed, and are off unless a campaign is live.

The result is attention you can count: people see your ad while they are looking, and nothing about it makes them want to leave.

Formats

Native cardSits inside search results like a listing. The least intrusive format, and it reads like part of the page.

Video bannerA wide banner that plays muted, only while it is on screen.

WindowA cinematic 16:9 unit between sections, after the service content.

Split bannerYour message on one side, your picture on the other. Made for the home page and long pages.

CarouselRotating slides, one per advertiser, swipeable on phones.

Corner cardA small card with a headline, one line and a button, shown after the visitor has settled in. One per visit.

Welcome posterFull-screen portrait poster the moment a member opens their dashboard. Skippable.

TickerA slim line of text for short announcements.

Creative specifications are sent with the rate card, so your agency gets the files right the first time.

Where your ad appears

Placements follow what people are doing, so your message meets the right moment:

Stays: apartment search, for hotels, homeware, moving, insurance, banks and telecoms.
Tours and safaris: catalogue and guides, for operators, outdoor gear, cameras and lodges.
Events and food: for venues, brands, delivery and lifestyle.
Car hire, rides and flights: for fuel, travel money, airlines and mobility.
Home page and member dashboard: for brand campaigns and launches.

Results you can read

Every campaign is reported on viewable impressions, which means your ad was actually on screen, not just loaded. You also see clicks, click-through rate and how often people dismissed the ad, so you can tell attention from annoyance. Campaigns can be paused, changed or stopped at any time.

Cabana counts its own audience. No advertiser receives information about individual visitors.

How it works

Tell us what you want to achieve. Email connect@cabana.africa with your brand, your audience and your dates.
We recommend placements. You get the formats, pages and rate card that fit your goal and budget.
Send your creative. We check it against the format and the site's rules.
Go live and follow the results. Impressions, clicks and click-through rate for your campaign.

Email connect@cabana.africa

Questions

Who sees ads on Cabana?

Travellers and locals planning stays, tours, events, rides, car hire and food across Africa, on the web and in the Android app.

Will ads interrupt a booking or a payment?

No. Ads never load on payment, checkout, sign-in, account or listing-form pages, and never on the first screen of a service page.

How is performance measured?

On viewable impressions, clicks, click-through rate and dismissals for each campaign.

Can a hotel, tour operator or restaurant advertise?

Yes. Providers who already list on Cabana can also promote a listing for extra visibility. Any business that fits the platform and its rules can advertise.

How do I get prices?

Email connect@cabana.africa and we will send the rate card for the placements you are interested in.